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Repurposing Content Process for Selecting People on Fiverr

Lesson 10 from: Personal Branding: Creating a Strong Online Presence

Dennis Yu

Repurposing Content Process for Selecting People on Fiverr

Lesson 10 from: Personal Branding: Creating a Strong Online Presence

Dennis Yu

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Lesson Info

10. Repurposing Content Process for Selecting People on Fiverr

Lessons

Class Trailer

Chapter 1: Introduction

1

Personal Branding

02:36
2

Course Organization is Made Up of Strategy and Tactics

01:53
3

Personal Brand Manager Inputs and Outputs, Repurposing Content

02:16
4

Personal Branding Framework in Action

02:54
5

Quiz: Chapter 1: Introduction

Chapter 2: Plumbing

6

Inception of Products, People Buy from People

04:22
7

Facebook Public Figure Page

22:02
8

Boosting Posts

03:05
9

Quiz: Chapter 2: Plumbing

Chapter 3: Blogging

10

Repurposing Content Process for Selecting People on Fiverr

02:50
11

Topic Wheel, 6 Topics

04:36

Chapter 4: Networking

12

Power Networking Networking

03:35
13

Topic Wheel, 6 Topics

04:36
14

6 Types of Figureheads

01:41
15

Building a WHY, 3x3 Goals Sheet

03:33
16

Mapping Your Personal Goals

02:37
17

Network Mapping

03:17
18

Professional Content vs. Fun Content

04:22
19

Googling Yourself

20:13
20

How to get 10,000 views of your message

11:09
21

Quiz: Chapter 4: Networking

Chapter 5: Interviews

22

Interviewing and Being Interviewed

01:14
23

How to be an Expert Interviewer

03:57
24

Applying the Personal Branding Framework

06:27
25

Thank You Machine

08:13
26

Perceived vs. Actual Authority

07:54
27

Quiz: Chapter 5: Interviews

Chapter 6: Visual Content

28

Dennis' Personal Brand Manager

11:17
29

Amplification: Getting More From What's Working

04:05
30

Omnichannel and Omnipresence

04:08
31

Elements of a Powerful Facebook Page

20:00
32

LinkedIn for Powerful Personal Branding

09:10
33

Clients Brands and Relationships

00:15
34

The One Minute Video

05:55
35

Gratitude Videos

04:54
36

Your Speaker Reel

04:22
37

Making Money

03:37
38

Power Hours

07:44
39

WHY videos

06:32
40

Making One-Minute Videos

05:49
41

Remarketing

08:18
42

Repurposing Content Systematically

02:59
43

Twitter for Personal Branding

02:43
44

Quiz: Chapter 6: Visual Content

Chapter 7: Ascension Ladder

45

Making Money via the Ascension Ladder

09:48
46

WHY Videos in action

08:59
47

Quiz: Chapter 7: Ascension Ladder

Chapter 8: Fiverr Gigs

48

Using Fiverr to Build Your Personal Brand

05:15
49

How to Choose the Right Fiverr Sellers

10:56
50

Using Saved Gigs and Templates on Fiverr

08:15
51

Quiz: Chapter 8: Fiverr Gigs

Final Quiz

52

Final Quix

Lesson Info

Repurposing Content Process for Selecting People on Fiverr

the beauty of repurposing content is that you can create hundreds of pieces of content per month off of only an hour or two of your own time. So you start with something that we call pillar content, pillar content is where you are creating one video or you are interviewing somebody, maybe you're at a conference and you meet somebody and you pull out your phone and you say hey I would love to interview you on this particular topic and you captured just a few quick snippets as long as that's being collected on your phone or on your camera, you can then create derivative content. So micro content is when you take those long form pieces of content and you split them out in the short little memes into tweets into sound bites and that's when the machine goes into effect. That's when you have these fiber gigs where you're able to do things like edit captions to be able to create quote cards where you take an image, you take a quote from what you said and you turn it into this beautiful item t...

hat people can push out on instagram, Pinterest facebook, all kinds of other channels. And then the third part is distribution. Distribution is how do you get it out there? I've been using fiver for seven years now. And just so you know when I first started using fiver, I went to my friends and I said oh my goodness, I can't believe I can get this particular item done for $5. Somebody will do S. C. O. They will do a video, they'll do a blog post, will record a cartoon in morgan Freeman's voice, right? And I thought it was fantastic. But it wasn't until a couple of years ago that I realized the power of using fiver for serious business. For example a lot of the tasks that we run in blitz metrics were running through Fiverr and there's several ways that we make sure that we get high quality number one what almost everyone is missing is a clear process. So you can have the most talented person. But if you don't run them through a clear process where you give them a particular asset and you say this is the template that I want it filled into or this is exactly what I want to have done. You're not going to get the result that you want. Number two is that Fivers released a whole range of sellers. It used to be just people doing $5 gigs. Now there's $10.50 dollars, there's five or pro, there's different levels of Fiverr sellers. Blitz metrics is a fiver pro seller. So you could actually hire us to do work. It's not just people in foreign countries doing stuff for super cheap which is where they were many years ago but I encourage you to consider how you could use fiber to be able to delegate out a lot of the mundane tasks that you otherwise wouldn't want to do. And even some of the strategy pieces where you might have someone who's a studio producer and a project manager actually have you organized. So you have expert level people that of course have expert level pricing to be able to produce these assets for you.

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