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30 Days to Design Your Portrait Business

Lori Nordstrom

30 Days to Design Your Portrait Business

Lori Nordstrom

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Lessons

Class Trailer

Day 1

1

Day 1: So You Want to Be a Pro Photographer?

17:08
2

Day 2: Setting Up "Shop"

48:03
3

Day 2 Bonus: "Setting Up Shop"

57:32
4

Day 3: Getting Organized for Success

18:30
5

Day 3 Bonus: "Planning"

37:23
6

Day 4: Studio Image

24:21
7

Day 4 Bonus: "Studio Image"

32:30
8

Day 5: Defining Your Niche

34:31
9

Day 5 Bonus: "Your Niche"

51:54
10

Day 6: Defining Your Target Client

20:51
11

Day 6 Bonus: "Your Target Client"

17:10
12

Day 7: Marketing Part 1

27:52
13

Day 7 Bonus: "Marketing - Part 1"

1:07:57
14

Day 8: Marketing Part 2 Ideas For implementation

34:20
15

Day 8 Bonus: "Marketing Part 2"

44:28
16

Day 9: Networking

43:30
17

Day 9 Bonus: "Networking"

35:18
18

Day 10: Pricing For Profit Part 1

22:33
19

Day 10 Bonus: "Pricing Part 1"

37:16
20

Day 11: Pricing For Profit Part 2

36:05
21

Day 11 Bonus:"Pricing part 2"

1:10:30
22

Day 12: Projections for 2014

20:08
23

Day 12 Bonus: "Projections"

34:27
24

Day 13: Scheduling and Planning

28:33
25

Day 13 Bonus: "Scheduling & Planning"

34:33
26

Day 14: The Inquiry: Handling Emails & the First Phone Call

33:36
27

Day 14 Bonus: "Initial Inquiry"

55:59
28

Day 15: Client Education & Customer Service

21:19
29

Day 16: Defining Your Product Line

32:15
30

Day 16 Bonus: "Product Line"

10:22
31

Day 17: Packaging Your Product

42:18
32

Day 17 Bonus: "Packaging"

21:05
33

Day 18: The Portrait Consultation: Designing & Planning Session

39:59
34

Day 18 Bonus: "Consultation"

41:25
35

Day 19: Photographing at the Client's Home: Shooting for the Wall

27:32
36

Day 19 Bonus: "Wall Concept Shoot"

13:32
37

Day 20: Shooting On Location: Client's Home with Older Kids

29:47
38

Day 20 Bonus: "Mandi Shoot"

21:14
39

Day 21: Shooting On Location: Client's Home

26:27
40

Day 21 Bonus: "Dryden Shoot"

09:05
41

Day 22: Adding Video to Your Portrait Sessions

14:43
42

Day 22 Bonus: "Adding Video"

09:32
43

Day 23: Shooting with Studio Light

32:59
44

Day 23 Bonus: "Studio Lighting"

28:46
45

Day 24: Portrait Workflow

22:35
46

Day 25: Sales

35:48
47

Day 26: Handling Objections: Finding Your "Yes" Answers

32:15
48

Day 27: Special Events & Mini Sessions

20:32
49

Day 28: Charitable Events: Give & Get Day

33:22
50

Day 28 Bonus: "Charitable Marketing"

19:15
51

29: When Should I Hire Help? When Should I Go Retail?

20:52
52

Day 29 Bonus: Skype call with Lori & Carly

43:10
53

Day 30: Goal Setting & Motivation

27:55

Day 2

Day 3

Day 4

Day 5

Day 6

Day 7

Day 8

Day 9

Day 10

Day 11

Day 12

Day 13

Day 14

Day 15

Day 16

Day 17

Day 18

Day 19

Day 20

Day 21

Day 22

Day 23

Day 24

Day 25

Day 26

Day 27

Day 28

Day 29

Day 30

Class Description

The strongest portrait photography businesses have one thing in common: a dedicated, strategic plan for artistic and financial success. Join creativeLIVE instructor Lori Nordstrom as she goes through 30 Days to Design Your Portrait Business, an intensive course that will give you the step-by-step tools you need to survive and thrive as a portrait photographer.

Over 30 days, you will work with Lori to develop a plan of action for marketing, branding, and pricing that will keep your clients happy and your business growing. Lori will outline the lighting, posing, and shooting skills she uses to make sure clients come away from a session with photos they’ll love. During each daily segment, Lori will discuss the topics covered in her 72-page workbook (included with purchase).

By the end of this course, you’ll have the concrete skills you need to attract clients, build a successful, satisfying business, and deliver stunning results every time.

Class Materials

bonus material with purchase

Day 30 Textures.zip
Day 28 Press Release.zip
Day 29 Banner.zip
Day 8 Mommy and Me.zip
Day 23 Contact Sheet.pdf
LoriNWorkbook.pdf
CL_LORI30 Desktop Screen Saver 1.jpg
CL_LORI30 Desktop Screen Saver 2.jpg
CL_LORI30 Desktop Screen Saver 3.jpg
CL_LORI30 Desktop Screen Saver 4.jpg
Day 3 Weekly Calendar.pdf
Day 3 Monthly Calendar 2014.pdf
Day 4 NOTECARD INSIDE.jpg
Day 4 NOTECARD INSIDE.psd
Day 4 NOTECARD OUTSIDE.jpg
Day 4 NOTECARD OUTSIDE.psd
Day 4 Thank You Back.jpg
Day 4 Thank You Back.psd
Day 4 Thank You Front.jpg
Day 4 Thank You Front.psd
Design Card.zip
Design Gift Card.zip
TapeMeasureLabel.psd
Day 6 BUZZ WORTHY BABY.zip
Day 7 Blog Card.zip
Day 7 PlayDate Cards.zip
Day 8 Gift Certificate.zip
Day 8 Mini Accordian Book Square.zip
Day 8 Promcard Digital and or Print.zip
Day 8 Timeline Cover.zip
Day 9 Gift Card.zip
Day 9 Vendor Card.zip
Day 10 Accordian Album.zip
Day 11 Event Pricing.zip
Day 12 8X8 Econo Layout Album.zip
Day 13 Grateful Worksheet.pdf
Day 14 Call Log Worksheet.pdf
Day 14 Phone Scripts.pdf
Day 15 Welcome Card.zip
Day 16 Square Collages.zip
Day 17 Certificate of Authenticity.zip
Day 18 Consultation Phone Scripts.pdf
Day 18 Consultation Planner.pdf
Day 19 Wall Cling Ruler.zip
Day 20 Image Box.zip
Day 21 Storyboards.zip
Day 22 Designer Collections.zip
Day 23 Holiday Cards.zip
Day 24 Workflow Envelope.zip
Day 25 Record of Sales Workbook.pdf
Day 26 View and Choose Appointment Card.zip
Day 27 DVD and DVD Case.zip

bonus material

Course Outline.pdf
CL_LORI30 Model Release.jpg
CL_LORI30 Model Release.psd
Day 2 Workbook Sample.pdf
PrintRelease_LNS.jpg
PrintRelease_LNS.psd

Ratings and Reviews

fcaisp
 

This course is amazing! Lori covers so many essential things to have a successful photography business. She goes through everything in a very methodical way. I also appreciate ALL the free stuff she gave to help make my business successful. I also love how she shared how she gives back in her community and worldwide. Thanks Lori!

a Creativelive Student
 

I cannot say enough GREAT things about this course!!! I've been in business for over 10 years now, but still need to check in on the business side of things periodically. This class reminds us just how much fun marketing, sales, and planning can be. It has rejuvenated my passion for the BUSINESS side of this business. In fact, I'm so inspired by what Lori has to say, I think I will recommend this class to my COMPETITORS down the street. We will all be better for it and the industry will be better too! This is perfect for those just starting out AND seasoned pros :)

a Creativelive Student
 

I have loved so many creativeLIVE courses but I have to say this has been THE BEST for me. Lori thank you so much for sharing your wealth of knowledge! I am feeling more confident and excited about moving forward and making my photography a real business finally. I have been crippled by insecurity and fear and with this course I feel like I have finally been given the ok and the KNOWLEDGE to do what I need to do. Thank you!

Student Work