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Lessons
Class Trailer
Email Marketing Introduction
1Class Introduction
02:09 2Course Files
00:14 3Email Marketing Overview
05:57 4Email Lists and Segmentation
03:48 5User Journey Overview
06:16 6Email Automation Overview
03:00 7Checkpoint 1
02:30
8
Checkpoint 1 Review
00:57 9Email Service Provider Walkthrough
05:48 10Quiz - Email Marketing Introduction
Creating Your First Campaign
11Navigation and Features of Mailchimp
04:25 12Campaign Planning and Checkpoint 2
07:47 13Checkpoint 2 Review
07:47 14Creating Forms
12:55 15Creating a Campaign
10:34 16Quiz - Creating Your First Campaign
Analytics and Testing
17Analytics and Checkpoint 3
12:08 18Checkpoint 3 Review
02:16 19Anatomy of an Email and Checkpoint 4
03:18 20A-B Testing Intro
10:25 21Creating an A-B Test
04:52 22IEM Drip Trees and Checkpoint 5
06:51 23Checkpoint 5 Review
04:49 24Quiz - Analytics and Testing
Summary
25Congratulations
00:36Final Quiz
26Final Quiz
Lesson Info
Quiz - Analytics and Testing
Class Materials
Bonus Materials with Purchase
Example Data Set
Worksheet