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Designing Marketing Graphics in Photoshop and Illustrator

Paul Trani

Designing Marketing Graphics in Photoshop and Illustrator

Paul Trani

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Class Description

Adobe Photoshop and Illustrator are powerful graphic design tools. You can use them to layout websites, make logos, and produce design elements. Learn all about the features tailored for graphic design and how to use them in Designing Marketing Graphics in Photoshop and Illustrator.

In this course Adobe Senior Evangelist, Paul Trani, will take you through the fundamentals of design, show the fundamentals of making a logo in Illustrator, and share the basics of image editing in Photoshop. Paul will cover:

  1. Design fundamentals
  2. Creating a mood board
  3. Logo design
  4. Branding elements
  5. Social media strategies that work

He’ll also cover do’s and don’ts when it comes to social media. Then, armed with that information Paul will show you how to apply those techniques in Photoshop to make compelling social media posts for your brand.

Ratings and Reviews

Tomas Verver
 

It's a fun beginner class/project. I already has advanced experience in the programs, but as a part of Creative Pass it's still an intresting/fun watch. I played on double speed:) because the information was not really new. Still you see the teacher is engaging and inspiring.

Christine Wigaard
 

This was a great and informative class. Even as an experienced user I got great value out of this!

Lacey Heward
 

This was by far my most helpful class for graphic design!! I've watched so many classes, and even went to school and didn't learn the tricky tools in Illustrator and Photoshop I just learned today! And it was so short!! I didn't have to watch hours of tutorials to learn it! In one day I already feel like a master designer! Thank you, Paul, for sharing your expertise, tools, and tricks! You solved so many problems for me today! :-)

Student Work

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