Creating Effective Paid Ads on Facebook
Billy Gene
Lessons
Class Trailer
1
Class Introduction
00:54 2Ideal Customer Exercise
06:54 3Identify Who is Most Likely to Buy
13:28 4How to Craft Your Ad
19:48 5Hate & Hot Buttons
05:22 6The Ad Copy Process
18:57 7Ad Copy Example
11:53 8Time to Capture the Lead
05:59Class Description
Not only does Facebook have more users than any other social media site, it earns the lion’s share of online advertising dollars. So if you want to be where the paid advertising action is, it’s a good idea to focus on Facebook.
But keep in mind, advertising on Facebook can be complicated. With so many types of ads available and so many different ways of targeting audiences, novice social media marketers can feel overwhelmed.
Billy Gene, CEO of Billy Gene Is Marketing and one of the top online marketing influencers, educators and practitioners in the world, will show you his tips and tricks for ensuring your Facebook ads help you reach your business goals.
In this class, you’ll learn how to:
- Use advanced Facebook targeting to find customers.
- Manufacture fame by staying in front of your audience.
- Create information capture ads, lead ads and messenger ads.
- Figure out which ads are best for certain scenarios.
- Emulate the success of some of Billy’s clients.
Class Materials
Bonus Materials with Purchase
Marketing Workbook